brian's+process+paper

Media is there to sell you an idea or a product that will profit or benefit someone or something worth advertising, usually it goes to lining the pockets of executives to an enterprise. I was assigned to create a form of PSA with the rest of Masson's media class, our goal being to open up peoples eyes to the ignorance in stereotyping. We first settled on a logo design and slogan for our add. The logo being an eye with a question mark in it and the slogan being "question stereotypes". There were difficulties in finding and scheduling models to shoot. Its been quite a task to get kids to agree to model, then plan when we need them, and have them remember to dress the attire that was required for its appropriate stereotype. Many times the person wont have to convincing clothing as well as them being too busy to model.